Business and social networking

“Having become accustomed to Facebook, Twitter and other social networking tools, people are developing a taste for a similar experience in their business lives.” (jive 2009)

I found Jive software to be an extremely interesting company in the business collaboration arena. The quote above, taken from the main company website, points out how rapidly the world has embraced technology for communication and collaboration. Jive has created a software solution it describes as Social Business Software. (jive 2009)

The company is a relative newcomer having been launched in 2001. (jive about 2009) What I found interesting about this company is the number of partner solutions it has chosen to leverage. They have many news releases about partnerships with competing companies in the social communication area. While I see the value in open architecture partnering, this company seems to be doing an exceptional job of finding top notch partners to strengthen their own product sales.

I believe these types of social solutions are becoming more and more important to the changing business and social environment. Jive appears to have a good grasp on the pulse of trends and issues around social business networking. Having experienced similar tools at my work, I can honestly say these types of solutions do increase productivity. “The future of every company depends on their ability to unlock the value of their people, ideas, content, and relationships.” (jive products 2009) This is a powerful statement made by the company. Though I have no personal experience with their specific technology, they appear well underway to providing businesses with the tools to do just that.

Jive (2009). jive-to-socialize-content-across-the-enterprise.Copyright 2000–2009 Jive Software. Retrieved October 8, 2009, from http://www.jivesoftware.com/news/releases/2009/10/jive-to-socialize-content-across-the-enterprise

Jive About (2009). About Copyright 2000–2009 Jive Software. Retrieved October 8, 2009, from http://www.jivesoftware.com/about/partners

Jive Products (2009). Copyright 2000–2009 Jive Software. Retrieved October 8, 2009, from www.jivesoftware.com/products

1 comment:

Sam_Net said...

Social Networking has certainly been a great advancement for both the personal social aspect as well as the corporate networking aspect. The variety of sites that provides this service will continue to grow and advance in features and usage.